“Joleene created various pieces of content and copy for the Homies app that helped us build stronger relationships with influencers, further extend our brand, and attract more visitors to our site. Her writing is crisp, concise, and perfectly researched. The bonus is her sense of humor that enhances the great content she produces for us.”Edwin Warfield
Boring copy is, well, BORING..
You won’t get that here. Copywriting done right with wit and humor creates greater retention & higher conversions.
How awesome is that?
For businesses and entrepreneurs who want, clear, engaging, and kick-in-the-pants copy (the kind that actually gets people to buy your stuff), you’re hanging out on the right page.
I help business owners be known with content like:
- SEO-Friendly Blog Posts
- Round-Up Influencer Blog Posts
- White Papers /Opt-Ins
- Press Releases
- Journalistic Articles
- Sales Pages
- Email Sequences
The majority of the writing I do is “ghosted”, which means I write the content and the client claims ownership.The samples below are from clients who don’t mind sharing my work with you.
SEO-FRIENDLY BLOG POSTS
Blog posts, when done right, help your website rank higher in a Google search. This is done by implementing white space, bucket brigade techniques, headers, images, and SEO, LSI, and relevant keywords. There’s no keyword stuffing here! Just honest-to-goodness writing that Google will love and so will your readers.
- 7 Ways to use Facebook’s Search to Improve Your Page
- 5 Ways to Integrate Social Media With Digital Signage
- Server Resume Guide and Samples
ROUND-UP INFLUENCER BLOG POSTS
Round-up blog posts are an incredible way to drive more traffic to your site. Together we determine who the influencers are in your niche. Then it’s my job to reach out to them and ask them to be a part of your post. If you get up to ten influencers, that means they’ll share your post with their followers who will share it with their followers who will share it, too! You get more followers and more traffic to your site, further increasing your brand.
A white paper is an authoritative source or guide that informs readers on a particular issue. Typically a downloadable item, a white paper solves a problem for your ideal client while citing reputable sources. White papers are most often used as an opt-in form to help build your email list.
Did I mention I was a journalist? Yep. Ten years as a television reporter and anchor, and still going strong as a magazine and blog post journalist. I know how to interview and ask all of the right questions. But more than that, I know how to take those interviews and create stellar pieces for your readers. You won’t find drop-dead comedy here, but you will be able to see my ability to write and research as a straight shooter.
If you’re trying to sell a product, course, or service, your sales page needs to POP. Sales pages need to be precise, informational, and far from boring. When information is mixed with the right level of integrity, humor, and personality, those who fall on your landing page will appreciate your honesty and offerings and keep scrolling until they get to the button to buy!
EBooks are the greatest little gem. Not only do they pit you as an expert in your field, they make you extra money, give you another opt-in option, and offer your audience all the more reason to love you. They take a generous amount of time to write. But that’s okay. That’s where I come in. The samples below are my own, as authors who have books ghostwritten like to keep it a secret.